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Saturday, 07 July 2018 08:30

What are the best tools for job seekers today? Is LinkedIn Premium worth the cost?

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I’m going to agree with Ed Han and perhaps expand a little upon his suggestions.

The best tools for job seekers continue to be:

Strong resume: Your resume needs to be specific to the job that you are applying for. You need to craft it so that each segment of it addresses the requirements of the job posting. You need to position yourself as the best candidate for the job.

Well-written LinkedIn profile: As a job-searcher your Linkedin profile needs to resonate with your resume. Where your resume should be brief, there is nothing preventing you from expanding upon your skills and experience in your Linkedin profile. Odds are that the interviewer will check you out on Linkedin as part of their due diligence.

Succinct elevator speech: I think everybody should be prepared with an elevator pitch to promote themselves. For an interview, your elevator pitch would come up when the Interviewer asks “tell us about yourself?”

Vibrant networking presence: I would strongly agree with this suggestion, both in person and on-line. Social media is good however many people like networking face-to-face. It isn’t just a matter of being out there and networking though. It’s a matter of being a networker with value. It’s not what you can get from people, it’s the value that you can bring to them. People do business with those they like, trust and know. When it comes to referrals or recommending somebody for a job, the same applies.

As for Linkedin in Premium, despite the marketing that Linkedin in throws at us, I haven’t seen or heard of any value that you can’t get from the free version. They have been systematically reducing what features you can get for free, so it is hard to say what the future will bring.


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