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Sunday, 10 September 2017 17:59

What is the best way to advertise on LinkedIn that you are looking for a new job?

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Many people seem to put something like “looking for new opportunities” but this always comes across as a bit desperate to me. Is there a way of being more professional about basically saying “I’m looking for a new job, please consider me for appropriate positions”.

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I agree that your assertion that posting “looking for new opportunities” comes across as a bit desperate but only in the context of it being used in their title of their Linkedin profile with the expectation that saying so will actually magically create a job for them.

It is a fact of life that at any given time, there are people that are between jobs. One may have been fired, laid off or their employment contract ended. ‘Looking for new opportunities’ has become a buzz word or perhaps even a euphemism for being out of work.

It is what it is.

Your question of asking for a suggestion for an alternative to “I’m looking for a new job, please consider me for appropriate positions”, in my mind, isn’t really any better than the magical thinking I mentioned earlier.

From my perspective, merely stating you are looking for a job is a very ineffective technique for landing a job. And even then, your intention should be to land an interview. During the interview is where you ‘land’ your job.

One of the main reasons being that all jobs are not created equal. You are expecting your connections to reach out and offer you a job, yet you have done nothing to tell them what kind of a job that you are qualified and experienced to take on. Nor have you given them any reason that they should help you.

If you think that if they see your generalized, non-personalized message and that they will then read your profile with the expectation that they will help you, you will be very disappointed. They won’t do it.

You would be better off ensuring that your Linkedin profile has been maximized. Then take advantage of contacting your connections. Let them know that you are looking for new opportunities. Don’t be afraid to ask them to pass anything on to you that they may be aware of. Don’t ask them for a job though.

Another sly technique to let your connections know that you are looking for work is to update your Experience section to reflect that you are no longer working at your former company, assuming of course that this isn’t your first job. If your update setting is at Notify, the fact that you have updated your content will be sent out to all of your connections. It doesn’t necessarily mean that they will see it or read it though, but every bit helps.


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